Ralph Lauren, along with Bloomingdales is presenting a virtual storybook (launches today). It is a story that unfolds online, narrated by Harry Connick Jr. Of course, all the characters are wearing this season’s latest Ralph Lauren fashion and if you like what you see you can click and purchase. During this event, 15% of proceeds will benefit Harry Connick Jr.’s charity, the Ellis Marsalis Center for Music in The Musician’s Village. If you love the story, a hard copy will be available for purchase, proceeds of which also benefits the charity.