Confidence is a characteristic we could all have more of. Witness Tom Pecheux, Estée Lauder’s new creative makeup director, who is so confident his new Pure Color Night collection will be a success that he’s said he’ll go and see French fries. First seen on Derek Lam’s Fall 2010 show–which Pecheux did the makeup for and marked Estée Lauder’s first-ever fashion show beauty sponsorship–the look incorporated vibrant navy blue and sparkling copper to create cowgirl-inspired eyes (see pic of Pecheux applying the colors on new Estée Lauder face Constance Jablonski backstage). Among other developments, the line boasts 48 new Pure Color Eyeshadows (which will launch in August) in four different finishes–matte, satin, luminous and metallic–described as long-lasting, fade-resistant and buildable. “Makeup is such a fashion accessory,” said Pecheux. “I’d like to highlight that part of the brand, and also bring a playful touch to the franchise.”
The Pure Color Night capsule collection, which features Jablonski in the ad shot by Craig McDean, was originally proposed to be an exclusive to Paris department stores (the beauty giant is promoting the line in Paris this week). After some rethinking, however, Lauder execs have decided to launch a very limited edition capsule of 40 pieces each of the shimmery ebony eye shadow, rosy beige lip gloss and nude power blush at Bergdorf Goodman on June 1. Did you pre-order yours yet? I most certainly did!
Available at Bergdorf Goodman, 212-872-2777