I never gave the cosmetics line much thought when it first came out 2 years ago because frankly, I think people should just stick to their strengths and for Serge Lutens, it is of course fragrance. I was at Barneys with 2 of my girlfriends and we were heavily persuaded by the sale associate to try the “best mascara in the world”. Come on, how many times have you heard that? I know my beauty stuff, I don’t 
fall for claims by make up counter girls. Being the big skeptic, I passed and just wanted to get upstairs to shop for my dress that I need for the Sex and the City premier in NYC(which is tonight!), but my friends wanted to try the mascara so I had to hang around.
As soon as I saw them with this mascara on, I was like, “Where the heck did those lashes suddenly come from?”. I really could not believe what I was seeing and of course had to try it myself. The applicator is one of those comb deals, which I normally do not like, but with this formula it works best. The mascara needs to be combed through your lashes and it binds to every part of the lash from the root up, the amazing thing is that it curls them instantly – you can see that happening as you are applying. It not just builds up and thickens, it articulates and defines, and of course lengthens like nothing you’ve ever used. I looked like I was wearing falsies because my lashes became so pronounced. It has won numerous awards as well as editor’s choice in countless magazines so I guess I should have taken notice much sooner but like I said, I was like, what does a scent maker know about making my non-existent lashes luscious and thick? Apparently, a lot! Before you run out and get this, I have to give fair warning. You don’t need to use a lot of this, I was instructed as such but did I listen? No, I went home and tried to glop it on and made a total mess. It goes a long way, dip it in only once for both eyes and slowly comb and brush with much diligence. $60 at Barneys New York and believe me, it is worth the extra few bucks.
Are you kidding? This is the WORST mascara I have ever used. It worked fine with a traditional teddy bear brush because that is what the SA let me try on the mascara on with at Barneys but with the comb, it is impossible to put on. It is clumpy as well and I needed my tweezerman lash comb to really comb everything out. But even with all that extra effort, the mascara flaked and smeared. For 60 dollars and that much effort, try Shu Uemura basic. It’s half the price but doesn’t look like much on first application but you can layer it on like crazy and end up with crazy lashes. Shu Uemura is also available at Barneys. Serge Lutens, with its microtechnology nonsense and overpriced and underperforming products is one of the most overhyped beauty brands there are and the romance wears off fast.
Yes I must agree with you about their mascara. And if you like the mascara, you HAVE TO try their eyeliner. I don’t like the gel liners come in a pot, but this one wears and stays on like nothing you’ve seen. I love Serge Lutens make up line. Oh, while you are at it, please try their foundation, make up removing wipes AND lip stick! I’m sure you’ll fall in love with them all just like I did! Please ask for Chi Su at Barneys Beverly Hills. She is just wonderful!
This is the best mascara ever.